Thanks Matt for continuing to put so much effort into these interviews. They are terrific! I have to agree with Shane completely on Diablo-3, which makes me very very sad. I won't be buying it, and I likely won't be buying another Blizzard game--they'll certainly stick to the 'online only', 'digital download only' and (eventually) 'must be in the cloud only' business scheme. Terrible really, but I'm not sure how much of a backlash they will see. I know they don't care about the $60 I won't be spending on them.

At this point, I suspect the only thing which will jar some of these companies into remembering what "customers" really are, is losing a big chunk of market-share to a company which actually cares about customers and which treats them decently. Will that happen? Will it happen on a scale big enough for the big players like Blizzard to notice and react? Or will we continue down the road towards a hideous 'conglommo-co' named "Electronic Activizzard"? (Which will itself be bought out eventually and turn into Weyland-Yutani...)